• Tutor: Pacha Chen
• Duration：2 Months，3hrs/week, Total 24 hours
• 1 -1 teaching
• Format: Self-study + exercise + lecture
• Course Outline
  • Product Research Thinking
    • Build up a research mindset
    • Learn the basics of qualitative research
    • Learn the basics of Psychology in UX
  • Product Research Methods & Techniques - Basics
    • Qualitative Research Methods Overview
    • In-depth Interview techniques
    • Usability Testing techniques
  • Product Research in Practice
    • Collaboration with other roles
    • Output of the research process
• Reading Materials:
  1. Think Like a UX Researcher: How to Observe Users, Influence Design, and Shape Business Strategy
  2. Observing the User Experience： A Practitioner's Guide to User Research
  3. 不用數字的研究
• Tuition Fee: USD 1,125

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